My Best Day In Affiliate Marketing Ever

Written By: Julie Wood
Published: December 21, 2007 8:54:49 AM

The time is now 12.08am, i've just grabbed myself a Stella Artois from the fridge and am enjoying what is personally been my best ever day in Affiliate Marketing, and without doubt IWOOT's best ever day.

Now normally around this time i'd check in, validate any pending affiliates, check the numbers and head off to sleep. Tonight however was quite special indeed, because we achieved a target I never thought we'd hit for a good few years yet.

For the last hour i've sat refreshing my Affiliate Window control panel every 2 minutes religiously, let me share the highlights of my evening with you.

11pm. Our sales for the day were sitting on 87k, we'd already beaten our best day of the year to date for affiliate channel sales. Cyber Monday? Monday 10th December was IWOOT Monday!

11.15pm. Sales hit the 91k mark, it couldn't happen could it?

11.30pm. Sales hit 93k, I have to admit at this point I started to think we might miss the mark!

11.40pm. Sales are sitting at 97k. My Affiliate Window account manager, Julie, logs into MSN and immediately messages me - "have you seen???"

11.45pm. Sales are sitting at 99k, we're both frantically refreshing the control panel updating the total we're seeing via MSN.

11.52pm. We Did It! £100k of affiliate sales in a single day!! The last few weeks have suggested we may well do it, but I don't think anybody truely believed it was going to happen this year.

12.00am. Final sales count for the day via the affiliate channel sit at £100,815.80 and in all truthfulness I'm lost for words. There are companies who are a lot bigger than IWOOT who hit targets far greater than this - but for me personally, and for IWOOT, this is simply astounding.

We've come a long way with our affiliate channel this year, I truely want to thank our affiliates for their outstanding performance, I hope you have all had a fantastic year.

For me though, the thing that largely stood out for me tonight amongst actually hitting a huge milestone, was the dedication of my Affiliate Window account manager Julie. It's plain to day that she'd been logged in and tracking the daily sales as long as i had, and it was a real pleasure seeing the milestone in and celebrating with her, (all be it on MSN).

I owe my affiliates a beer (or 5) and if anybody wishes to take me up on it, it would be a pleasure.

Julie, i'm going to have to think long and hard about your Christmas present this year, thankyou for all you've done for us, pestering our affiliates day and night for us and making the IWOOT Affiliate Campaign what its become, we couldn't have done it without you.

Merry Christmas :o)